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Captions which start too early can be frustrating because it's almost like a spoiler for what is about to be said, and captions which start too late make us feel like we're a step behind the narrative. When captions are not in sync with what we hear (even if it's a language we don't understand) this can disrupt our flow. TimingĬaptions need to be timed in a way which allows for smooth and easy consumption of the information. This article has some more in-depth reading, and Netflix even has language specific guidelines for how many characters can be displayed per line. In my research for this post I found 30-40 characters per line is the generally accepted ballpark for captions. When I grew up watching Jackie Chan films in theaters or on VHS I constantly ran into problems where I couldn't read the entire caption because of something white in the background. Most captions you see online are bright white or yellow, and depending on the video it's displayed with this might be enough, but this approach runs into problems if the background image is very bright, and the captions blend in. There are a few ways you can increase contrast: Here are the main focuses I'm going to break down for the most basic captions, roughly in order of priority:Ĭaptions need to contrast with the background in whatever way is best for the video.
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Even big companies like Disney put out DVDs which have terrible captions (I'm side-eyeing your Studio Ghibli DVD releases, Disney!) Years ago I worked at an anime DVD production house, and I came out with strong opinions about what made good captions. I first want to cover the most basic of captions, because a lot of trailers and videos fail to get those right.